customization tea seed oil refining processing equipment in kenya

                                               
                                               
                                               
                                               
                                               
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  • How do Kenyan tea processing firms develop products?
  • This confirmed that most Kenyan tea processing firms have undertaken product development strategy and adoption by creating new products targeted at its existing markets to achieve performance. The product developments are obtained by value addition, product differentiation, standardization and product diversification of the existing tea products.
  • Do innovation practices improve tea processing firms' performance in Kenya?
  • The study concluded that, tea firms had invested in innovation and technology, and launched new or improved products/processes to the markets performed better than those that did not. The study recommends managerial and policy adjustments in line with innovation practices to enhance tea processing firms¡¯ performance in Kenya.
  • Is mechanical Tea harvesting technology cheaper in Kenya?
  • Since innovation has been identified as one of the vehicles that make organizations achieve competitiveness, the tea industry in Kenya has identified a type of process innovation which is comparatively cheaper i.e. mechanical tea harvesting technology to mitigate the high labour cost.
  • Why is Kenya a key player in global tea industry?
  • Kenya is a key player in global tea industry and especially through Kenya Tea Development Agency (KTDA). However, KTDA has been facing the challenges of increasing cost of production in the recent past. The higher processing cost translates to low returns to the farmers resulting in conflict between the management and the farmers.
  • Does innovation strategy influence organizational performance of tea firms in Kericho Kenya?
  • The study revealed that innovation strategy had a positive influence on organizational performance of tea firms in Kericho Kenya. In addition, the study revealed that innovative strategies adopted resulted into increased product variation in the existing products of the tea firms, enhanced lean production and reduced transaction costs.
  • Should tea processing firms embrace R&D strategy?
  • In regard to these findings, it is apparent that tea processing firms have to embrace R&D strategy and monitor strategic decisions that ensure firms are able to satisfy customers because this has got an impact on organizational performance.